summitairboise.com Sample
Summit Air & Heat Boise · Meridian · Nampa, ID Call (208) 555-0142
- AC Repair, Boise
- Furnace Installation, Meridian
- Duct Cleaning, Nampa
11 answers · live in about a minute
When the AC quits at 104°, be the company they call.
Heat waves and cold snaps send your neighbors straight to search. Widgeta gives you an HVAC website designed and optimised for the searches that actually happen in your service area.
You're on the list. We'll write the day it opens.
Not open for purchase yet.
See HVAC sitesWhat your customers search, every week
ac repair near mehvac company near mefurnace replacement costac not coolingduct cleaning near memini split installation
These are the searches your customers type, not the ones this page is written for. Widgeta builds a page for each of them.
What an HVAC SEO company should actually do
Most HVAC website design is a template with a van photo: five pages, a contact form, silence. It looks fine and does nothing, because it isn't built around the only thing that matters, the searches happening in your towns during the first heat wave.
A site designed for HVAC starts from those searches. It knows the difference between "ac not cooling" (today's emergency) and "furnace replacement cost" (this month's research), builds a page for each in each town you serve, and puts your license, your brands and your photos where homeowners check before calling.
And it keeps working after launch. HVAC demand swings harder with weather than almost any trade, so Widgeta watches what's being searched near you and publishes the answers ahead of each season, your number on every page.
A page for every service, in every town you serve
AC repair in Boise. Furnace install in Meridian. Duct cleaning in Nampa. Each service in each town is its own page, because it's its own search.
| Service | Boise | Meridian | Nampa |
|---|---|---|---|
| AC repair | ✓ its own page | ✓ its own page | ✓ its own page |
| Furnace repair | ✓ its own page | ✓ its own page | ✓ its own page |
| Furnace installation | ✓ its own page | ✓ its own page | ✓ its own page |
3 services × 3 towns = 9 pages from one 2-minute answer sheet, each ranking for its own search.
Three services is the demonstration, not the limit. The grid is built from the work you say you do, so the company that also services commercial rooftop units gets that page in every town it covers:
Heat pump installationMaintenance plansDuct cleaningMini split installationThermostat installationRefrigerant leak repairIndoor air qualityZoning systemsCommercial rooftop unitsEmergency AC repair
Ten services and five towns would be fifty pages. Nobody writes fifty pages by hand, and nobody keeps fifty pages current by hand either. That is the whole reason this is a product rather than a checklist.
Built for HVAC companies, not “small business.”
The jobs, named
AC repair in Boise. Furnace install in Meridian. Duct cleaning in Nampa. Each service in each town is its own page, because it's its own search.
The season, anticipated
First heat wave, first freeze, rebate season. When local searches shift, your site answers before your competitors do.
Calls come to your phone, no middleman, no shared leads
Every page carries your number, and the call is yours alone.
Pages for the exact jobs you want more of
The work you want more of gets the page that wins that search.
What HVAC searches look like through the year
No trade swings with the thermometer like HVAC, and the searches move before the service calls do. A site built for HVAC publishes ahead of each swing:
SPRING
Tune-up season
"AC tune up" and rebate searches climb as smart homeowners prep. The companies visible now are the ones remembered when the first 95° day hits.
What goes up, and when Tune-up, maintenance plan and rebate pages publish in January. The homeowner searching in March finds a page that has been indexed for two months, not one posted that morning.
SUMMER
The first heat wave
"AC not cooling" and "emergency ac repair" explode in the first hot week. The year's biggest spike, won by whoever already ranks.
What goes up, and when AC-not-cooling, emergency repair and replacement cost pages go up in March. The first 95° day is not the week to publish them, it is the week they pay for themselves.
FALL
Furnace checks
First cold night brings "furnace not turning on" and "heater smells like burning." Replacement research starts here, ahead of winter quotes.
What goes up, and when Furnace safety, pilot and no-heat pages publish in early August, while you are still running back-to-back AC calls. Six weeks later they are ranking for the first cold night of the year.
WINTER
Failures & upgrades
Deep-cold failures meet year-end heat-pump and rebate deadlines. "Furnace replacement cost" peaks while systems run hardest.
What goes up, and when Heat pump, rebate deadline and furnace replacement cost pages go live in October, before the year-end paperwork and the deep-cold failures arrive in the same two weeks.
How it compares
| What is compared | Widgeta | Angi | DIY builder | Agency |
|---|---|---|---|---|
| What it costs | $99/mo, flat | $15–100+ per lead, shared | $20–50/mo plus your weekends | $1,500–5,000 setup, then a retainer |
| Who else gets the lead | No one, calls are only yours | Sold to 3–4 competitors | No one | No one |
| Who owns the site | You do | There is no site, just a listing | You, if you build and maintain it | Often the agency |
| Time to live | About a minute | Same day (a profile, not a site) | A weekend, usually more | 4–8 weeks |
| Work after launch | None, new pages appear monthly | Pay per lead, forever | All of it is on you | Billed hourly, or waiting on a retainer |
Competitor figures are typical published ranges, not quotes for your business; check each company's current terms before deciding.
Read the full Widgeta vs Angi comparison →HVAC sites Widgeta generated.
kowalskiheating.com Sample
Kowalski Heating & Air Toledo · Perrysburg, OH Call (419) 555-0129
- Furnace Repair, Toledo
- AC Installation, Perrysburg
- Heat Pumps, Toledo
9 answers · live in about a minute
Yours goes here.
Widgeta is not open for HVAC companies yet. Leave an address
at the top of this page and you hear the day it is.
Get told when it opens
Every example business and phone number on this page is invented for illustration.
“I was paying $80 a lead and splitting it with four other guys.”
An illustrative example, not a statement from a named customer. It stays labelled until real customers give written permission.
HVAC website questions, answered straight
How much does an HVAC website cost?
Widgeta is one flat price, $99/mo, covering the site, hosting, the SEO work and new pages every month. No setup fee, no contract, and no per-page charge for the tenth town or the fortieth service page. In a trade this seasonal that is the line that matters: the cost does not climb in the month your call volume does, and it does not climb because you added heat pumps to what you sell. For comparison, an agency build for HVAC companies typically runs $1,500 to $5,000 up front, before any monthly work.
How long does it take to get an HVAC website online?
About 2 minutes of questions, and the site is live about a minute later. Google finds it over the following days; rankings build over the weeks after that as the pages prove themselves. Plan it around the thermometer, though: a page needs roughly six to eight weeks between publishing and ranking, so the site you stand up in March is the one answering the first 95° day, and the site you stand up in July is fighting for a season that has already been decided.
Do I need SEO if I already have a website?
Try this now, on your phone rather than your desktop: search "furnace replacement cost" plus the name of your town, and count how far you scroll before your own name appears. For most HVAC companies it never does. That is rarely a design problem. It is that the site has one Services page where the searches want a page for each system in each town, and that nothing has been added to it since the year it was built. Widgeta's whole job is closing that gap, and it does that work every month rather than once.
Will I show up for "ac repair near me"?
That is the most competitive search in the trade, and no honest company guarantees a spot there. Two things are worth knowing about it. First, "ac repair near me" mostly returns the map pack, which is won by your Google Business Profile rather than by your website; the site feeds it and the two work together, but anyone promising you the top of that list is selling something. Second, the volume is loud and the margin is thin. Widgeta targets it, and the dozens of longer searches ("furnace replacement cost boise", "mini split installation meridian") where a well-built page wins much sooner and the job is worth more. Those are what most of your future customers actually type.
I sell maintenance plans, not one-off repairs. Does the site help with that?
It helps most in the shoulder seasons, which is when plans are actually sold. Someone searching "ac tune up cost" in March is a maintenance plan customer who has not been asked yet, and a page that says plainly what a tune-up includes and what a plan costs does more of that asking than a phone script. The site will not close the plan for you. What it does is put you in front of the person already looking, in the six weeks a year they are looking, and keep that page live the rest of the year instead of only when you remember to run a promotion.
What happens to my site if I cancel?
It is yours. The domain, the pages, the content, all of it goes with you, and the domain gets pointed wherever you say. No contract holds you and nothing is held hostage. The one thing that stops is the monthly work: the new pages, the updates and the ranking maintenance. The site you have on the day you leave is the site you keep.
Do I have to write anything myself?
No. Your answers become the site, and every page after that is written for you from what people near you search. You will never be handed a blank text box. The one thing worth doing yourself is photographs: a picture of your own crew on a rooftop unit outperforms any stock image of a condenser, and it is the only part of the site nobody can write for you.
Coming soon
Be the HVAC company your neighbors find first.
You're on the list. We'll write the day it opens.
Roofing and plumbing are live today. This one joins them when Widgeta opens it.